24 November 2009

Our Rough Final Edit

Here, we have included the rough final edit of our music video. We are going to gather feedback on our production and may edit it further depending on the feedback that we receive.

Sketches of Ancillary Products

Similarly to our video, we chose to represnt our band as non convential and breaking the 'professional' boundaries of signed major label acts. When designing our advert we decided to highlight this by creating a polariod effect for our images of band memebers, we used a transitional shade for the background and encorporated shade effects on to our polaroid to make them stand out.



These sketches are the final products of many team meetings and deliberations within the group. Having decided to use distortion effects on our images we had previously considered leaving the images as they were and non distorted. Our colour scheme changed during production as well as the team felt that in order to capture the full effect of the band and draw the target audience in our band name, album name and front cover of the digipak needed to stand out from the rest.


Storyboards

These sketches are the products of many team mettings and discussions of what shots and angles we wished to encorporate into our final edit of our film. We considered setting the video on Brighton Pier but after deliberations during our meetings we came to the conclusion that the chosen location was not plausible as there were too many extraneous variables. This location would have fit the conventions of our fun loving band, for example the colour scheme would have remained neon and the time of day recorded would have remained night in order to see the full advantage of the pier lighting and the neon lights on rides.

Props

We also decided to identify the props that we would be using in the different locations in our music video as we believe the props are a vital part of the video as they will anchor the genre and the story behind the video.